Luxury Fashion Branding Trends Tactics Techniques U Okonkwo 9780230521674 Books Télécharger TBK

Luxury Fashion Branding Trends Tactics Techniques U Okonkwo 9780230521674 Books lecteur PDF Luxury%20Fashion%20Branding%20Trends%20Tactics%20Techniques%20U%20Okonkwo%209780230521674%20Books

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Luxury%20Fashion%20Branding%20Trends%20Tactics%20Techniques%20U%20Okonkwo%209780230521674%20Books

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The Selection by Kiera Cass Kiera Cass 9780007466696 Books Télécharger TUI

This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.
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Luxury Fashion Branding Trends Tactics Techniques U Okonkwo 9780230521674 Books Reviews :

This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.

U. Okonkwo,Luxury Fashion Branding Trends, Tactics, Techniques,Palgrave Macmillan,0230521673,Fashion Accessories,Brand name products,Business,Fashion merchandising,Luxuries - Marketing,Management science,Marketing,B,BUSINESS ECONOMICS / Marketing / General,Business Economics,Business / Economics / Finance,Business/Economics,DESIGN / Fashion Accessories,FASHION,Fashion design,Great Britain/British Isles,MARKETING MANAGEMENT,Market research,Marketing - General,Non-Fiction,PRODUCT MANAGEMENT,Palgrave Business Management Collection,Professional,Sales marketing,TEXT,Wirtschaft / Werbung, Marketing,brand; branding; design; marketing; Trends,brand;branding;design;marketing;Trends,BUSINESS ECONOMICS / Marketing / General,DESIGN / Fashion Accessories,Marketing - General,Business / Economics / Finance,Fashion,Product Management,Business Economics,Business/Economics,Fashion design,Sales marketing,Market research,Wirtschaft / Werbung, Marketing

Luxury Fashion Branding Trends, Tactics, Techniques [U. Okonkwo] on . This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.

 

Product details Hardcover 332 pages Publisher Palgrave Macmillan; 1st edition (May 3, 2007) Language English ISBN-10 0230521673

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